(NAFB.com) – Ten innovation-driven enterprises will go head-to-head for the top prize of $100,000 in the 2026 Farm Bureau Ag Innovation Challenge. The American Farm Bureau, in partnership with Farm Credit, continues to encourage agricultural innovation through the Challenge. “With the world changing at a rapid pace, there is a near-constant need for folks to innovate in the agriculture space,” said Farm Bureau President Zippy Duvall. “We’re proud to offer an opportunity to present new businesses and technology that could bring a better tomorrow for agriculture.” Four of the ten teams advance to the final rounds and will each get $10,000. The four will compete on Monday, January 12, at the AFBF Convention in front of a live audience of Farm Bureau members, investors, and industry representatives. The Challenge winner will get a total of $100,000, and the runner-up will win a total of $25,000. It’s the 12th annual competition.